Gate has launched a tiered rewards campaign aimed at first-time tokenized stock traders on the exchange, structured around three separate incentives tied to different stages of user activity. The campaign is built around a 20,000 USDT pool distributed automatically to eligible users on a first-come, first-served basis.
Under the first tier, new users receive 2 USDT simply for signing up, with Gate describing it as requiring zero additional effort beyond claiming the reward from the shared pool. The second tier awards 10 USDT to users who complete their first stock trade on the platform, while a third component of the campaign offers a chance at a prize denominated in NVDA, tied to the tokenized version of Nvidia shares.
Lowering the Barrier to Tokenized Stock Trading
By stacking a no-effort signup bonus with a small reward for completing an actual trade, Gate's campaign is designed to walk new users through the full funnel from account creation to first transaction on its tokenized stock offering. The structure mirrors similar step-based onboarding incentives exchanges have used to convert sign-ups into active traders.
Tied to Broader Tokenized Equity Push
The campaign arrives as exchanges continue competing to build out tokenized stock trading products, giving crypto-native users exposure to traditional equities like Nvidia without leaving their existing trading platform. Gate's first-come, first-served structure means the pool could be exhausted before the promotional period ends, giving users an incentive to act early rather than wait.