Goldman Sachs has agreed to acquire NEOS Investment Management in a deal worth up to $2.25 billion, adding one of the fastest-growing options-income ETF shops to its asset management arm. The transaction is expected to close in the first quarter of 2027, subject to regulatory approval, with NEOS co-founders Troy Cates and Garrett Paolella set to join Goldman Sachs Asset Management along with the rest of the firm's team.

NEOS currently manages about $30 billion across 19 options-based income ETFs, a lineup that includes three funds with direct crypto exposure: the Bitcoin High Income ETF (BTCI), the Boosted Bitcoin High Income ETF (XBCI), and the Ethereum High Income ETF (NEHI). Each uses options-selling strategies layered on top of BTC or ETH price exposure to generate monthly income, a structure that has proven popular with investors seeking yield rather than pure directional exposure to crypto.

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Goldman's second ETF deal this year

The NEOS purchase is not an isolated move. Goldman closed its acquisition of Innovator Capital Management in April, a roughly $2 billion transaction that brought Innovator's 171 defined-outcome ETFs and about $31 billion in assets under supervision into the Goldman fold. Together, the two deals push Goldman Sachs Asset Management's global ETF platform to approximately $130 billion in assets, positioning the firm as the eighth-largest active ETF manager.

The back-to-back acquisitions mark a deliberate build-out of Goldman's ETF business through outside deal-making rather than organic product launches alone, targeting categories — defined-outcome and options-income strategies — where demand has outpaced Goldman's own existing shelf.

A selective approach to crypto exposure

The NEOS deal adds crypto-linked income products to Goldman's shelf even as the bank has otherwise trimmed its direct exposure to token-tracking ETFs. Goldman reduced its crypto ETF holdings in the first quarter of 2026, exiting positions in XRP and Solana funds while keeping more than $700 million invested in Bitcoin ETFs. Read together, the moves suggest Goldman is narrowing its crypto ETF exposure toward Bitcoin and structured income products rather than broad altcoin-tracking funds.

Related: Crypto Derivatives Volume Falls 11.1% to $3.03 Trillion in July

How the market is reading the deal

Bloomberg ETF analyst Eric Balchunas described the acquisition as a “semi-shock,” pointing to NEOS's rapid growth since its 2022 launch and Goldman's now-established pattern of acquiring rather than building in the ETF space. The deal reinforces a broader trend of large asset managers absorbing specialist ETF issuers wholesale rather than competing head-on with new fund launches.