STARPRIME, the institutional liquidity and prime services arm of the STARTRADER Group, has completed an extensive beta-testing phase for a new market-maker model built specifically for retail CFD brokers, the company announced from its Port Louis, Mauritius base. The beta ran with a select group of broker clients rather than a full public rollout, and was designed to test whether a single market-making relationship could replace the layered liquidity-provider setups many retail brokers currently rely on.
The model targets two specific problems brokers face: externalizing non-risk order flow through one counterparty instead of multiple LP relationships, which lowers operational and capital costs, and expanding non-risk revenue, an area where beta participants reported margins approaching or exceeding what they earn from risk-based flow.
What Beta Participants Reported
According to STARPRIME, brokers in the program saw faster price updates and tighter spreads during volatile conditions, more efficient fills on larger order sizes, and reduced market impact compared to routing through traditional liquidity-provider chains. CEO Jay Mawji said the goal was pricing consistency:
“By deploying our market-maker solution and applying consistent pricing across the flow we accept, we are able to offer our clients execution at costs closer to their retail model than a traditional LP relationship allows.”
Brokers interested in the pricing structure can review STARPRIME's published spreads directly on its website. The company detailed the beta results in an official release distributed via GlobeNewswire.
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Part of a Broader Institutional Build-Out
The launch continues a build-out that began when Jay Mawji, who spent 15 years at INFINOX including as managing director of its FCA-regulated London institutional unit, took the CEO seat at STARprime to lead STARTRADER's push into institutional liquidity services. STARprime now operates out of Dubai with regional offices globally, working under regulatory licenses spanning the UAE's SCA, Australia's ASIC, the UK's FCA, South Africa's FSCA, Seychelles' FSA and Mauritius' FSC.
Why It Matters for Retail Brokerages
Non-risk flow externalization has become a bigger focus across the CFD and retail forex industry as margins on pure risk-taking have compressed and brokers look for ways to diversify revenue without taking on additional market exposure. A market-maker model that can demonstrably tighten spreads and cut fill costs gives smaller brokerages a way to compete with firms that already have direct tier-one liquidity access, without having to build or fund that infrastructure themselves.